01
Module
Why GBP Is Your Highest-Leverage Asset
GBP is an active competitive asset, not a directory listing.
Lessons
01
Lesson 01
The Competitive Asset Most Businesses Misunderstand
Personalized search, the two jobs GBP runs at once, and the competitors Google actually shows.
02
Lesson 02
The 5-Layer Local Visibility System
Foundation → Relevance → Credibility → Activity → Sustainability.
03
Lesson 03
Where You Stand Right Now (The Diagnostic)
A structured before-snapshot you measure the whole course against.
04
Lesson 04
Tour Your GBP Admin
Eleven buttons, one management panel — find each in ten seconds.