Run the Master Prompt.
Why this mattersThe Optimization Master Prompt converts your Quick Info into a complete GBP optimization plan in a single AI session. It is the most leveraged ten minutes in this course.
Read this once. Sit with it before you answer.
If one prompt could produce your categories, services, description, Ask Maps answer map, and action plan in a single pass — what is doing it by hand still costing you?
Where you stand right now.
By the end of this lesson, you will be able to:
- 1Run the GBP Optimization Master Prompt inside your Claude Project.
- 2Explain the four research tasks the prompt performs and the seven outputs it returns.
- 3Interpret the output as a reviewable draft and save it for Modules 4 and 5.
One thing before you run this.
Every prompt in this course runs inside your Claude Project, not in a regular chat. The project holds your Quick Info, your competitor notes, and your reviews, and the prompt depends on that information being there. If you run a prompt in a plain chat with no project, Claude has nothing about your business to work from, and the output will be generic and close to useless.
Open Claude, open your project, start the conversation there. The prompt files are already loaded from Lesson 3.3, so you run a prompt simply by typing its number, like run Prompt 2. The prompt finds your Quick Info on its own.
The whole lesson in five points.
- 01One prompt, run inside your project, produces seven GBP outputs in about ten minutes.
- 02It does four research tasks: reads your website, matches you to real GBP categories, maps your services, and writes your description, Ask Maps answer map, and action list.
- 03The output is a strong draft, not a directive. You review and refine it.
- 04Watch for fabricated categories. The prompt is built to prevent them, but always confirm a category exists.
- 05Save the output in your workbook and as a project knowledge file so every later prompt can pull from it.
What the prompt is doing.
Behind the seven outputs, the prompt is doing four things in sequence.
Read your website
Confirm what type of business you are, what you sell, and what geographic market you serve.
Cross-reference against Google's official GBP category taxonomy
Not making up categories — picking from real ones.
Map your services to those categories
Build a consolidated list that matches your highest-revenue work.
Write description, Ask Maps answer map, and prioritized action list
Using the customer language from your Quick Info.
You would otherwise do these four tasks across four separate hours of research. The prompt collapses it into ten minutes.
Watch a real run — the seven outputs.
Open a new conversation in your project and type run Prompt 2. Watch the output stream.
Website & business analysis
What type of business you are, what you sell, and what market you serve — based on the prompt reading your site.
Primary category (with justification)
Picked from Google's real category taxonomy, not invented. You make the final call.
Additional categories
Ranked by priority.
Services list
Grouped by category, mapped to your highest-revenue work.
Business description
With character count and an alternate version. Google's 750-char limit is honored.
Ask Maps answer map
Five high-intent customer questions, each paired with where the answer should live: description, review response, or website FAQ.
Prioritized top action list
The first five things to do, in order.
Three things to notice as it generates. First, every output uses your actual business context — not generic suggestions. Second, the categories named are real GBP categories. If you ever see one you do not recognize, flag and verify it. Third, the description has a character count. Google's 750-character limit is honored. If anything ever exceeds it, regenerate or ask for a shorter rewrite.
How to interpret the output.
The output is a draft, not a directive. Three things to remember as you read it.
Override the primary category if your gut says so
The primary category recommendation is usually right, but you may disagree. The prompt does not know which service carries the highest margin for you. You do. It gives you a defensible starting point. You make the final call.
The services list will need refinement
The prompt produces 12–20 services. Some will be near-duplicates in slightly different wording. Some will be services you do not actually offer. Cut what is wrong, keep what is right. Module 4 refines this further.
The Ask Maps answer map will need refinement too
The prompt produces five questions from what it can infer. You have better source data: your call log, your text messages, your inbound emails. In Lesson 4.4 you compare its questions to the ones your customers actually ask. For now, just save the output.
Save the output in two places.
One: paste it into your workbook on the Master Prompt Output page.
Two: save it as a document inside your Claude Project's knowledge files, so the rest of the course's prompts can reference it.
Do both. Workbook for your eyes, knowledge file for Claude's eyes.
You will use this output in every lesson of Module 4, again in Module 5, and once more in Module 13 when you run the 30-day playbook.
Seven outputs, one prompt. The hardest part of GBP optimization just happened in ten minutes.
Lesson 3.5 is where you compare this output to what is live on your profile right now, and turn it into your sequenced Profile Change Plan.
The vocabulary that follows you.
- GBP Optimization Master Prompt
- The single prompt that converts your Quick Info into a full GBP optimization plan: categories, services, description, Ask Maps answer map, and action list.
- GBP category taxonomy
- Google's fixed, official list of business categories. You can only choose from it; you cannot create your own.
- Ask Maps
- The AI answer feature on Google Maps, powered by Gemini, that generates answers to customer questions from your description, reviews, review responses, and website FAQ.
- Ask Maps answer map
- A set of high-intent customer questions paired with the surface — description, review response, or website FAQ — where each answer should be placed so Ask Maps can use it.
Run Prompt 2 and save the output in two places.
Inside your Claude Project, type run Prompt 2. Save the full output in your workbook on the Master Prompt Output page, and as a knowledge file inside your Claude Project. You will use every section in Modules 4 and 5, and again in Module 13.